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This partnership helps expand the Beauty&You India program with a new initiative to support women-founded startups in India.
March 20, 2025
By: Rachel Klemovitch
Assistant Editor
The Estée Lauder Companies announced that the company’s subsidiary in India has established a partnership with Startup India, the Government of India’s initiative to strengthen India’s innovation ecosystem and empower the next generation of Indian entrepreneurs. The partnership is the first of its kind between a global beauty company and Startup India. It will bring Startup India’s national platform, insights, and expertise to ELC’s Beauty&You India program. Stéphane de La Faverie, President and Chief Executive Officer, The Estée Lauder Companies, said, “We are honored to be the first global beauty company to partner with Startup India to help reimagine the future of beauty by nurturing the next generation of entrepreneurs—especially women, who have long been the backbone of our industry, from our founder, Mrs. Estée Lauder, to today’s inspiring founders. India is a key strategic market for ELC, with a rapidly evolving prestige beauty industry and a vibrant, tech-driven startup ecosystem redefining innovation.” The partnership was established through a Memorandum of Understanding with the Department for Promotion of Industry and Internal Trade (DPIIT) within India’s Ministry of Commerce and Industry. It highlights ELC’s commitment to fostering innovation and entrepreneurship in India’s rapidly expanding beauty and personal care market. ELC and DPIIT recognized the official launch of the partnership with Shri Sanjiv, Joint Secretary, DPIIT, and Stéphane de La Faverie, President and Chief Executive Officer, The Estée Lauder Companies. Sanjiv, Joint Secretary, DPIIT, said, “India’s beauty industry is undergoing a major transformation, and collaborations like this play a pivotal role in fostering innovation and entrepreneurship. We are excited to work with The Estée Lauder Companies to create new opportunities for emerging beauty brands in India.” The expansion of Beauty&You India builds on ELC partnerships aimed at increasing women’s workforce participation, advocating for women’s health, and advancing women and girls across India. To support this mission, The Estée Lauder Companies Charitable Foundation and M·A·C Cosmetics, have donated over $7 million over the past decade into a portfolio of nonprofit partnerships.
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